Share FacebookTwitterPinterestLinkedinWhatsappTelegramEmail 198 Former USA rapper Mos Def, also known as Yasiin Bey has been announced as the creative director for New York/Cape Town based fashion brand Unknown Union. Yasiin is scheduled to take on the influential role of overseaing styles, collaborations and the overall design concepts of the clothing brand. The socially conscious lyricist gained his rise to hip-hop stardom with such hits as “Mathematics”, “Life in Marvelous Times” and more. He became mainstream when he starred in Brown Sugar as Queen Latifah’s love interest. Since then, the rapper changed his name from Mos Def to Yasiin Bey and resides with his family in South Africa. Unknown Union struck the deal with the legendary hip hop artists Although Yasiin still faces threats by the South African authorities regarding his deportation. The future work will also include a collaboration with his media channel and design collective A Country Called Earth. More Articles You Would Love Ghana’s Business Of Fashion Conference Concept Goes International – Ghana, Kenya, Nigeria FAB: Watch Leomie Anderson Shut Down The MTV EMA 2019 Red Carpet In Iris Van Herpen Unknown Union’s new direction with Yasiin was exemplified by the launch of The Original Royals Collection made from the traditional blankets of the Basotho people. These blankets have a history that dates back over 150 years and form the basis of a proud living tradition and cultural legacy that is interwoven into the very social fabric of Basotho life. Authentic Basotho blankets are exclusively manufactured by Aranda Textile Mills in partnership with the royal family of Lesotho. Unknown Union is the only company in the world that has been granted the right to create apparel from this national treasure. The Original Royals Collection were debuted at (capsule) Las Vegas Feb. 15th – 17th. For more details on the project and others by Unknown Union, visit www.unknownunion.co.za South Africa Celebrity Watch creative directordeportationfashionmos defrapperSouth Africasouth african fashionunknown unionyasiin bey Share FacebookTwitterPinterestLinkedinWhatsappTelegramEmail Nana Tamakloe Founder of FashionGHANA.com and Accra Fashion Week. I'm grateful you visited, I hope you share, subscribe and share your comments or opinions below. More For You Vlisco Ghana Unveils ‘Eclectic Cool’ Collection & Naa Ashokor As Brand Influencer With... #BeautyOfTheWeek: Proud Jamaican Influencer Anthena, Scoops Our BOTW of the Week With Her... Fashion Week Organizers from Across Africa Assemble in Ethiopia to Forge A Cohesive... Leading Ghanaian Menswear Brand ‘Kustom Looks’ Takes Over ‘All Africa Games 2023’ With... #OOTD: Berla Mundi Serves Haute Couture As She Shakes The Net With A... VIDEO: Arisar (Barbados) @ Accra Fashion Week 2023 VIDEO: Wig Wearing Black Mom Hospitalized With Horrific Skin Reaction & Illness After... A Detailed Insight Into Ethiopia’s TechStitched Fashion Program & The Participating Fashion Weeks... Cornrows With Cowry Shells: A Red Carpet Show Stopper & A Modern Twist... PICS: To Much Glamour; Check Out Bonang Matheba, Swanky & More At The... Leave a Comment Cancel ReplyYou must be logged in to post a comment. This site uses Akismet to reduce spam. Learn how your comment data is processed.