Dior (PARIS:CDI.PA -0.09%) ‘s current seasonal artist collaboration sees the lush artwork of Ghanian painter Amoako Boafo rendered across apparel and accessories, including opulent knitwear, delicate shirts and even patterned scarves.
For a quick recap Dior Men’s Kim Jones has created a spring/summer 2021 collection aimed as a “celebration of identity, of power of creativity” paying homage to Ghanaian-born artist Amoako Boafo.
Summer 2021 Amoako Boafo Inspired
For its Summer 2021 campaign, Boafo’s work and Dior’s latest designs take center stage, united in colorful photographs across a painterly backdrop.
Brazilian photographer Rafael Pavarotti snapped the campaign imagery, which takes special care to cast a lingering glance across the many covetable sweaters and plush bags offered in the new collection.
Dior’s Oblique pattern coincides with Boafo’s stylized portraits and rich floral wallpaper designs, gracing shirts and long-sleeved tees alike. Elsewhere, classic menswear items are refreshed with relaxed, summery proportions: crisp white shirts are rendered oversized and creased shorts are shrunk, while Dior’s signature Saddle bag appears in a new Maxi size. See the video below.
“The vibrant colors of this campaign perfectly reflect the powerful energy of the summer 2021 collection,” offered Jones in a statement. “It’s really a celebration of Amoako Boafo’s work.”
Shop early bits of Summer 2021 apparel on Dior’s website and stores; four of Boafo’s items are available online already, including a lavish $3,300 USD yellow cashmere turtleneck sweater.
UPCOMING TOP EVENTS!
Ghana’s leading fashion event Accra Fashion Week is scheduled for 7-11 December 2022 following their 5th-year celebration last year in 2021. Accra Fashion Week is a platform for African designers that can be compared to fashion weeks across the major capitals. It aims to fill the void which sees tremendous creativity and culture across the continent with the absence of an operating fashion infrastructure.
The epic event took place at Ghana Dubai in Accra, and saw models march down the steps from the Kwame Nkrumah Monument whilst being followed by a spotlight, before circulating the central fountains. Memories of the exciting night still give chills as guests revisit the experience on youtube.
However, rest assured that 2022 is going to be even more exciting with greater performances and an upgraded designer collection. FashionGHANA.com is sure to bring you the exclusives we did on www.FashionGHANA.com/TV. All last year’s shows are available to watch on youtube. Designer’s registration is ongoing on the AccraFashionWeek.org website.
As we embark on another year of celebrating African culture, our theme for 2022 is “Afrofuturism.” This term was created to explore the developing intersection of cultural aesthetic, philosophy of science, and philosophy of history as it relates to the African Diaspora. During this year’s events, Afrochella will bring “Afrofuturism” to life through fashion, food, art and music. In 2019, the African Diaspora returned home to the continent for the “Year of Return.” This year, we will explore the endless possibilities of what “Afrofuturism” could look like in 2022 and beyond.
Afro Nation is a brand new music festival, offering a lineup packed with talent from the worlds of Afrobeats, hip hop, R&B and dancehall
Afro Nation will bring together the best artists in afrobeats, hip hop, r&b, dancehall and bashment. Expect world-class programming of live performances and DJs.
#AfroNation is an all-inclusive music and arts festival meant to celebrate and eulogize African culture across various continents, not just Africa.
DIRECTION COLLECTION: OUT NOW!
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