Business woman, mother of 3 and CEO of SmockyWorld, Gertrude Kunde-Kwallinjam, just won fashion enterprenuer of the year at Ghana’s 40 under 40s awards. And award event dedicated to recognising industry movers and shakers in Ghana under the age of 40. The event works to honour and celebrate a cross-section of the nations most influential and accomplished young business leaders under the age forty from a wide range of industries we cover, who are committed to business growth, professional excellence and community service and have risen up the ranks of their companies or industries at a relatively young age as a result of this.
Gertrude Kunde-Kwallinjam ended the night by banking on the Best fashion entrepreneur awards on behalf of her fashion world and brand Smockyworld Ltd, a one-stop fashion centre rebranding a variety of quality, original high-end hand-woven and hand-dyed Gonja, Yendi, Bolga, Wa and Burkina smock materials. The brand has been featured on major platforms in Ghana including Accra Fashion Week.
Besides running her own business, Gertrude is also renowned in the banking sector; a career which she started at Intercontinental Bank (now Access Bank), and moved on to a branch manager role at Fidelity Bank seven years ago. Now, as the Northern Regional Sales Manager for Fidelity Bank Ghana, she runs branches and agents in the Brong Ahafo, Northern, Upper East and Upper West Regions. Her hard work and intelligence have bagged her the Fidelity Orange Award on multiple occasions.
Gertrude is currently a part of the Harvard ManageMentor programme and holds a Commonwealth Executive MBA certificate from the Kwame Nkrumah University of Science and Technology, and she has more wins lined up ahead of her. Congratulations to the whole team at smockyworld.
UPCOMING TOP EVENTS!
Volta Fashion Week, Awards and Honors will be happening this year from 10th-12th February at the serene Holy Trinity Spa and Hotel in the Volta region Of Ghana. Having an array of spectacular designers from both Ghana and other parts of Africa showcasing. This year’s event is fused with a special massage package for VIP guests. Ticket cost ranges from 50 cedis for students, 100 cedis single, 150 cedis double, 1000 cedis VIP and 1500 cedis for VVIP.
The International Fashion Festival in Togo (FIMO 228) has established itself for nine years now as a benchmark fashion event that promotes the talents of designers from all over the world. Like every fashion event, FIMO 228 reflects the art in fashion and all the cultures of the countries represented by the designers present. Presently on the FIMO 228, creators, models, photographers, journalists, national and international media. But it does not stop there. Each year, FIMO228 is part of a logic of commitment to solving the problems of our society. Thus, the 10th edition of FIMO 228 has the social theme “Fashion is committed to protecting the environment” and the artistic theme “Féérie”. Now the dice for the 10th has been rolled;
All-African Leather Fair (AALF): the trade show organizing by The Ethiopian Leather Industries Association
(ELIA) from the first edition in 2008 up to 12th successfully. AALF brings together tanners, footwear and
other leather goods manufacturers, in addition of equipment and technology suppliers, chemical and
inputs suppliers, manpower training institutions, trade promotion organizations, etc from all over the
African companies and organizations are expected to constitute the largest attendance. The Fair is a
specialized one designed to promote the African leather industry and to enable it create an interface with
its partners within the continent and around the world. There is side events included occurring parallel
with the show Panel discussion, Fashion show, Fashion Zone, Leather Talent show.
Due to the Global market situation and the pandemic impact the leather sector in Ethiopia and Africa at
large heavily affected. It is expected that the upcoming AALF trade fair will play its role in motivating the
sector in market expansion, facilitating inter Africa business relation .Investment Attraction, Technology
transfer and etc… To motivate the sector The government starts school shoe and bag project under the
initiation the manufacturing sector “Let Ethiopia produce “ “ Ethiopia Tamret“ as the sector dependent
on inputs such as chemical, accessories and component supplier will be expected in wide participation.
Considering these AALF2023 will Have new components fashion show will be including some Africa
countries participations, Fashion Zone(where many designers will participating by showing the Fashion
trends) Talent show (leather products creativity, any innovation creativity in the sector ) in addition to this
Ethiopia Leather journal upgraded to Africa Leather journal (sector based studies ,research and potential facts for Africa will be published inspirational descriptive motto also included .
Uyo Fashion Week 2022 & SME Bazaar and Fair is a week long event that brings together elements of education, entertainment, and capacity building, using fashion as the driver. The event is designed as a campus style hub that will house a fashion show, masterclasses, skills acquisition, an experience center, and an SME Bazaar. The theme for this years event is Creativity.
DIRECTION COLLECTION: OUT NOW!
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