FashionGHANA.com Presents their latest cover dubbed ‘#AfricanDesignerChallenge’. In an ever-growing world of African fashion and in the wake of #BlackLivesMatter, people around the world are waking up to the importance of taking pride in buying black and wearing their own independent clothing.
However, beyond the glitz and glamour, it seems the concept of African fashion is seeing a revolution that might not necessarily take place for the better if the public doesn’t act this in full effect. Today we see the concept of African fashion building itself through various characteristics such as African print fabric, beaded accessories, and tribal attributes.
This on the other hand is leaving much space for non-Africans to swoop in and create fashion with these ideal characteristics, whilst consuming finances from those that are eager to wear African fashion with the intent of supporting Africa. However, this invisible hand doesn’t only extend to the creation of clothes, but also the running of the industry from events, online stores, fabric production, and more.
We have already witnessed the growth of the African Fashion movement, the title #AfricanDesignerChallenge is to change the narrative to a movement that highlights the pride and promotion of not only rocking clothes with African fashion attributes but instead that which was made and crafted by our very own creatives here in Ghana, Africa and/or worldwide.
The African Designer Challenge is to challenge society into hashtagging the brands and fashion designers they support by Hashtagging #AfricanDesignerChallenge and following with their name on social media.
DISCLAIMER: FashionGHANA.com believes in all creative rights and the ability for all to chose how they wish to design, not only do we welcome it but we also support it. However we do feel in a global movement for those looking to support African fashion on the basis and sentiments of supporting and developing Africa, it is only right that such space is giving to African creatives.
Dresss by @FdFashionHouse88
Styled & Directed by Nana Tamakloe
Models Jennifer & @Ajay_daps
Shot By @Gidi.photos
Edited by @Halettphotography
UPCOMING TOP EVENTS!
Hub of Africa Addis Fashion Week will highlight the growing talent of African designers and brands to the international market. It is committed to being a part of the growth of the industry in Ethiopia and the region by making Addis the HUB, encouraging designers, making links between buyers, manufacturers, and international media.
It will bring local and regional key industry individuals with seasoned international industry figures to discuss and share ideas and experiences on how to grow and develop the fashion and garment industry to compete in the global market.
FashionGHANA Honors & Awards are also known as #FGHA began in 2018 as a fixated awarding process in between Accra Fashion Week runway shows. The award was heavily appreciated in 2019 is had a whole day dedicated to the awards night during Accra Fashion Week. After skipping a year during the pandemic in 2020, the event returned in 2021 holding the biggest fashion awards during the year.
This edition will explore the frontiers where the growth of the sustainability movement in Africa is stunted, and entice more eco-friendly brands to shift their focus to the growing African population. Will feature spectacular collections and creative designs from different designers from Ghana and beyond who will light up the runway.
Will be the biggest combined dish of thrilling music and exciting fashion with this new opportunity that will be given to young aspiring designers.
Will feature an ALL STAR cast of crowd-pulling models, prominent politicians from the major parties (to exhibit national cohesion), and professional models.
Ghana’s leading fashion event Accra Fashion Week is scheduled for 7-11 December 2022 following their 5th-year celebration last year in 2021. Accra Fashion Week is a platform for African designers that can be compared to fashion weeks across the major capitals. It aims to fill the void which sees tremendous creativity and culture across the continent with the absence of an operating fashion infrastructure.
The epic event took place at Ghana Dubai in Accra, and saw models march down the steps from the Kwame Nkrumah Monument whilst being followed by a spotlight, before circulating the central fountains. Memories of the exciting night still give chills as guests revisit the experience on youtube.
However, rest assured that 2022 is going to be even more exciting with greater performances and an upgraded designer collection. FashionGHANA.com is sure to bring you the exclusives we did on www.FashionGHANA.com/TV. All last year’s shows are available to watch on youtube. Designer’s registration is ongoing on the AccraFashionWeek.org website.
DIRECTION COLLECTION: OUT NOW!
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