Share FacebookTwitterPinterestLinkedinWhatsappTelegramEmail 989 Thebe Magugu is currently one of the flag bearers for fashion designing in South Africa. Heavily promoted on Western media, the fashion design brand has witnessed its success in less than half a month. The brand offers ready-to-wear collections while exploring parallel concepts through multidisciplinary capsule projects. According to the brand “The Theory of the Leisure Class”, the collection experiments with the idea of a ‘trickle-up fashion theory’, instead of the trickle-down version discussed by Veblen, which argues that fashion starts with the bourgeoisie and makes its way down the classes, eventually ending up in places such as Dunusa*. With SS23, I am interested in how Dunusa can shoot items considered ‘old hat’ back up into a luxury space. The collection was built by sourcing discarded clothing at Dunusa, bringing it into the studio, where I analyzed silhouettes and proportions, photographed them, cut into them to expand, then refashioned them in updated materials. See the looks below. More Articles You Would Love Nigeria: Orange Culture SS15 Collection – H.E.R Pregnant Serena Williams Is Glowing And Serving Some Fine Maternity Style Goals Read More Like This On South Africa Look Books UPCOMING PRIORITY EVENTS! VIEW ALL EVENTS To Submit stories Email: [email protected] or HashTag #FashionGHANA Share FacebookTwitterPinterestLinkedinWhatsappTelegramEmail FashionGHANA Admin FashionGHANA.com is a Fashion PR Company, Events planning & management team as well as Africa's leading Fashion Media House. Get Intouch with us and let's see how we can help you grow. info@FashionGHANAcom More For You “Rogue Clothing Company: Redefining Luxury With The ‘Theory Of Elegance’ AW 2024 Collection Mozambican Designer Mabenna Unveils Her Latest Masterpiece Look Book For The “Melanin” Collection Nigeria’s Lady Maker Launches The Stunning Look Book For Her Waste To Wonder... Muyishime Unleashes The ‘Conlang Collection’: A Bold Step Towards Inclusive Fashion Hemadé Unveils ‘SWEET FAMILY’ Collection: A Nostalgic Blend Of Modernity And Vintage Elegance Ugandan Designer Wyne Kirabo Unveils “ROOTS” Collection Featuring East African “Kikoy” Style Namibia’s SIRENGA Serves It’s Latest Collection & It Speaks Truth To Urban Style VIDEO: From Barbados With Love; TIALANI Drops Their ‘Must-Have’ Lani Cross Slip Dress... Victor-Hart Presents The Campaign For His Iconic ‘Bureaucracy’ Collection Fusing Ghanaian Heritage With... Bridal Excellence! Sima Brew Reveals ‘Love’s Legacy’ Collection Featuring Serwaa Amihere