Emerging fashion brand Broots Fashion, which recently wowed guests at the just ended Paypecker Accra Fashion Week 2021, didn’t hesitate to surprise us shortly after with his Martin Luther King hats. The MLK hat comes in the shape of the fedora. It has a soft brim and indented crown. It is typically creased with centre dents and pinched near the front on both sides. The hat is bound with a leather strip belt and its brim is wide enough to shield the face from harsh sun rays.
The headgear is a celebration of the phenomenal Martin Luther King Jr. whose birthday is on 15th January. King was an iconic American activist who led many protests against the abuse of civil rights in America. On April 4, 1968, he was assassinated by gunmen in Tennessee.
Martin Luthher King Jr. favoured hats to embellish his fashion and the fedora seemed to have endeared him the most at various occasions. The Broots MLK is a replica of the Fedora.
The early release of the brand is to enable followers of the erstwhile inspirational leader to have something to adore their hero with on January 15 and beyond.
WHO/WHAT IS BROOTS?
Broots is a wordplay on Black Roots. It was founded by Biobele Derick Bobmanuel, a Nigerian historian and explorer who settled in Ghana where he gets most of his style inspirations from. As a pan Africanist, he initiated the idea of promoting African art and prints with a unique twist of African wear in contemporary style.
Broots is a fashion movement in this era of cultural revolution geared to getting the globe to embrace African fashion and art. The vision is to be the leading brand in clothing production with a mission to maintain good standards in line with African norms and ethics.
WHY CHOOSE BROOTS MLK HATS?
Broots recently published the Martin Luther King hats which are painstakingly drawn in African patterns and symbols that proudly emboss the underpinnings of the brand. African, fashionable, bossy, authentic and aesthetically durable are features it boasts of. The MLK hats come in different colours and arts.
The brand recently took to social media to outdoor the MLK hats in colours as shown below. But you can see and by the product via here
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UPCOMING TOP EVENTS!

Volta Fashion Week, Awards and Honors will be happening this year from 10th-12th February at the serene Holy Trinity Spa and Hotel in the Volta region Of Ghana. Having an array of spectacular designers from both Ghana and other parts of Africa showcasing. This year’s event is fused with a special massage package for VIP guests. Ticket cost ranges from 50 cedis for students, 100 cedis single, 150 cedis double, 1000 cedis VIP and 1500 cedis for VVIP.

The International Fashion Festival in Togo (FIMO 228) has established itself for nine years now as a benchmark fashion event that promotes the talents of designers from all over the world. Like every fashion event, FIMO 228 reflects the art in fashion and all the cultures of the countries represented by the designers present. Presently on the FIMO 228, creators, models, photographers, journalists, national and international media. But it does not stop there. Each year, FIMO228 is part of a logic of commitment to solving the problems of our society. Thus, the 10th edition of FIMO 228 has the social theme “Fashion is committed to protecting the environment” and the artistic theme “Féérie”. Now the dice for the 10th has been rolled;

All-African Leather Fair (AALF): the trade show organizing by The Ethiopian Leather Industries Association
(ELIA) from the first edition in 2008 up to 12th successfully. AALF brings together tanners, footwear and
other leather goods manufacturers, in addition of equipment and technology suppliers, chemical and
inputs suppliers, manpower training institutions, trade promotion organizations, etc from all over the
world.
African companies and organizations are expected to constitute the largest attendance. The Fair is a
specialized one designed to promote the African leather industry and to enable it create an interface with
its partners within the continent and around the world. There is side events included occurring parallel
with the show Panel discussion, Fashion show, Fashion Zone, Leather Talent show.
Due to the Global market situation and the pandemic impact the leather sector in Ethiopia and Africa at
large heavily affected. It is expected that the upcoming AALF trade fair will play its role in motivating the
sector in market expansion, facilitating inter Africa business relation .Investment Attraction, Technology
transfer and etc… To motivate the sector The government starts school shoe and bag project under the
initiation the manufacturing sector “Let Ethiopia produce “ “ Ethiopia Tamret“ as the sector dependent
on inputs such as chemical, accessories and component supplier will be expected in wide participation.
Considering these AALF2023 will Have new components fashion show will be including some Africa
countries participations, Fashion Zone(where many designers will participating by showing the Fashion
trends) Talent show (leather products creativity, any innovation creativity in the sector ) in addition to this
Ethiopia Leather journal upgraded to Africa Leather journal (sector based studies ,research and potential facts for Africa will be published inspirational descriptive motto also included .
DIRECTION COLLECTION: OUT NOW!

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