Share FacebookTwitterPinterestLinkedinWhatsappTelegramEmail 5.7K [articletop] The Nigerian government just took a big step in the ‘Nigeria first’ direction and banned the use of foreign models and voice-over artists in local advertisements. The stern political move was motivated by the Federal Government’s interest in developing local talents. The government believes doing this will also be inclusive of economic growth, and growing the West African country’s advertising industry. The Advertising Regulatory Council of Nigeria (ARCON) issued the directive on Monday (August 22). More Articles You Would Love Ajak Deng Returns To The Fake And Full Of Lies Fashion World, Then Deletes The Announcement Post Fafa Creations, Afre Anko & Moses By Style @ Accra Fashion Week 2016; Ghana #AFWk2016 #AccraFashionWeek “All advertisements, advertising, and marketing communications materials targeted or exposed on the Nigerian advertising space are to use only Nigerian models and voice-over artists,” the council stated. The order takes effect from October 1 and the Nigerian government has given a leeway for all ongoing campaigns to keep running until the end of their terms. Ban on the use of Foreign Models and Voice-Over Artists on the Nigerian Advertising Medium/Media pic.twitter.com/5pICTqOUt1 — Fed Min of Info & Cu (@FMICNigeria) August 23, 2022 According to local media reports, President Muhammadu Buhari signed into law a bill giving ARCON the mandate of ensuring the preservation of local Nigerian content and the use of indigenous skills as an important element in local advertising marketing communication services. Read More Like This On [penci_button link=”https://www.fashionghana.com/category/african-fashion-news/about-ghana/” icon=”fa fa-address-book” icon_position=”left” radius=”5px” size=”small” text_color=”#ecd29a” text_hover_color=”#ffffff” background=”#111111″ hover_bgcolor=”#000000″]Nigeria[/penci_button] [penci_button link=”https://www.fashionghana.com/category/african-fashion-news/politics/” icon=”fa fa-address-book” icon_position=”left” radius=”5px” size=”small” text_color=”#ecd29a” text_hover_color=”#ffffff” background=”#111111″ hover_bgcolor=”#000000″]Socio Politics[/penci_button] UPCOMING PRIORITY EVENTS! [penci_button link=”https://www.fashionghana.com/events/” icon=”fa fa-address-book” icon_position=”left” radius=”5px” size=”small” text_color=”#ecd29a” text_hover_color=”#ffffff” background=”#111111″ hover_bgcolor=”#000000″]VIEW ALL EVENTS[/penci_button][articlebottom] Share FacebookTwitterPinterestLinkedinWhatsappTelegramEmail FashionGHANA Admin FashionGHANA.com is a Fashion PR Company, Events planning & management team as well as Africa's leading Fashion Media House. Get Intouch with us and let's see how we can help you grow. info@FashionGHANAcom More For You BRICS Banknote Unveiled In Kazan Russia & How Accra Fashion Week’s Involvement Can... VIDEO: Nana Kwame Bediako Criticizes Ghanaian Protestors Brutalized By Police From The Comfort... Nana Akufo-Addo Receives Global Citizen Award From Europeans Whilst Ghanaians Label Him A... 100’s Of Law Abiding Ghanaians Citizens Set To Protest Nana Akufo Addo’s Gvt... VIDEO: If You’re Not Aware Of Galamsey, Watch Influencer Hamamat Break Down Ghana’s... Andrew Tate Goes Viral for Calling Out Ugandan TV Presenter Simon Kaggwa Njala... VIDEO: 18 Yr Old Ghanaian Schoolboy Stabbed To Death Over Petty Student Argument;... VIDEO: Journalist Berla Mundi Goes Viral After Exposing Nana Akufo-Addo’s Complicity In Galamsey... VIDEOS: Watch Videos Of European & American Victims Of MonkeyPox & 5 Notes... VIDEO: London Shuts Down for Ashanti Royalty In Historic Akwasidae Celebration Courtesy Of...