UK Based Ghanaian Designer Ozwald Boateng Revamps British Airways Uniforms

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British Airways revamped its uniforms for the first time in nearly 20 years, the new designs were crafted by UK based Ghanaian tailor and designer Ozwald Boateng. The new look will be worn by more than 30,000 of the airline’s employees from spring 2023, replacing its current uniform designed by Julien MacDonald.

The collection features a tailored three-piece suit for men with regular and slim fit style trousers and dress, skirt and trouser options for women, as well as a “modern” jumpsuit, a first for the airline first. In addition, the British Airways uniform also includes a tunic and hijab options.

Amongst this, it also featured the “airwave” pattern created by Boateng across jackets, T-shirts, buttons and ties inspired by the movement of air over an aircraft wing. The jacquard fabric across all the tailored garments also features a variation of the airline’s iconic speedmarque.

According to Boateng “Designing this uniform was a vast and painstaking undertaking and it went far beyond clothes. It was about creating an energetic shift internally. One of my main objectives was to create something that spoke to, and for, the airline’s colleagues. Something that inspired and empowered them, encouraged them to conduct their roles with pride and most importantly to ensure that they felt seen and heard.

“Although the airline has a strong heritage, it was imperative to support in creating a fresh narrative of change and transcendence, while remaining timeliness.”

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