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Clothing giant H&M has been slammed for racism after featuring a photo of a black boy wearing a “coolest monkey in the jungle” hoodie.


The hoodie, available at the store’s United Kingdom page as a “printed hooded top,” was noticed Sunday by social media users such as blogger Stephanie Yeboah, whose outraged screen capture of the offering went viral.

H&M, based in Sweden, apologized Monday morning for what many said was an insensitive association between the young model and a hateful slur against black people.

“This image has now been removed from all H&M channels and we apologise to anyone this may have offended,” the company told the Daily News in a terse statement from its Stockholm headquarters.

So yes H&M is racist, and although black or African people are offended by this, the point is racism to non whites in fashion is not offensive enough to get white clients to stop supporting. Sometimes it even generates more support from them. So every now and then its okay to boost sales and popularity with some racism and an apology.

The question we have is who the hell are the parents of this boy and why did they allow this to go through?

See More Look Books Here.

Ghana Racism


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