Sarkodie’s latest video emulates a single of his latest album ‘No Pressure’. The song is titled “Rollies and Cigars” and was produced by Ghana’s Kayso.
So it’s no mystery the Ghanaian rap legend would be seen rocking his Rolex whilst heavily indulged in cigar fumes. But Rollies and Cigars were not the only things heavily present in Sarkodie’s presentation of his successful lifestyle as showcased in the video. One thing that was also very much acknowledged was the rapper’s attire, his customized suit.
What About The Suit?
Going off the video alone, the song should have most likely been titled ‘Rollies, Cigars & Suits’. Sarkodie has definitely made his mark when it comes to suits and smart wear, from numerous photoshoots to music videos, there is no mystery when it comes to the sophisticated expensive fashion lifestyle of the rapper.
Before we tap into the creativity behind his amazing suited-up look, let’s address an elephant in Sarkodie’s style room. There is a common myth that believes Sarkodie doesn’t celebrate or support African fashion. This is a burden that has lived with him ever since he threw shots at rapper Manifest for rocking African prints in his rap battle with the lyrical genius.
Sarkodie Underrated Support For African Fashion
In reality, Sarkodie actually supports African fashion more than all other male musicians in Ghana with the exception of Okyeame Kwame. The countless amount of ‘made in Ghana’ outfits the hit maker has rocked has obtained him more features on FashionGHANA than any other rapper.
This is not always noticed due to the fact he’s not casually spotted in African print, see more here.
PICS: Sarkodie Is Now Ahead Of M.anifest & Other MCs When It Comes To Rocking Ghanaian Fashion
Brommon! The Man Behind The Suit
This leads us to who is the man behind his stylish suits in the ‘Rollies and Cigars’, well he showed you himself. The designer behind his suits goes by the name of Kweku Boateng Akuoko. He is the CEO of Brommon Bespoke. A menswear fashion brand that has catered for numerous distinguished men in Accra.
Kweku Boateng Akuoko, CEO of Brommon Bespoke
Kweku Boateng Akuoko to date is of age 38, he was born and raised in Ghana. He grew up in a family of six in Mampong on the outskirt of Kumasi in the Ashanti Region.
Kweku Boateng Akuoko commonly addressed as the name of his brand Brommon, was the only other male featured in Sarkodie’s ‘Rollies & Cigars’ video smoking cigars with him.
Here Is The Criticism
Like they say “with great powers come great responsibilities”. And our love and respect for the music mogul Sarkodie lead us to point out an uncomfortable critique separate from the issues he is facing with the anti-smoking skeptics he is dealing with.
‘Rolex is a luxury watch manufacturer based in Geneva, Switzerland. Originally founded as Wilsdorf and Davis by Hans Wilsdorf and Alfred Davis in London, England in 1905, the company registered Rolex as the brand name of its watches in 1908, and became Rolex Watch Co. Ltd. in 1915’ – Wikipedia
The song would have been better called ‘Brommon & Cigars’. It would be nice if our celebrities take time to drop the western brands unless obviously, Rolex paid him for the song.
Anyways, without further adieu, enjoy the video below.
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UPCOMING TOP EVENTS!
Volta Fashion Week, Awards and Honors will be happening this year from 10th-12th February at the serene Holy Trinity Spa and Hotel in the Volta region Of Ghana. Having an array of spectacular designers from both Ghana and other parts of Africa showcasing. This year’s event is fused with a special massage package for VIP guests. Ticket cost ranges from 50 cedis for students, 100 cedis single, 150 cedis double, 1000 cedis VIP and 1500 cedis for VVIP.
The International Fashion Festival in Togo (FIMO 228) has established itself for nine years now as a benchmark fashion event that promotes the talents of designers from all over the world. Like every fashion event, FIMO 228 reflects the art in fashion and all the cultures of the countries represented by the designers present. Presently on the FIMO 228, creators, models, photographers, journalists, national and international media. But it does not stop there. Each year, FIMO228 is part of a logic of commitment to solving the problems of our society. Thus, the 10th edition of FIMO 228 has the social theme “Fashion is committed to protecting the environment” and the artistic theme “Féérie”. Now the dice for the 10th has been rolled; 
All-African Leather Fair (AALF): the trade show organizing by The Ethiopian Leather Industries Association
(ELIA) from the first edition in 2008 up to 12th successfully. AALF brings together tanners, footwear and
other leather goods manufacturers, in addition of equipment and technology suppliers, chemical and
inputs suppliers, manpower training institutions, trade promotion organizations, etc from all over the
world.
African companies and organizations are expected to constitute the largest attendance. The Fair is a
specialized one designed to promote the African leather industry and to enable it create an interface with
its partners within the continent and around the world. There is side events included occurring parallel
with the show Panel discussion, Fashion show, Fashion Zone, Leather Talent show.
Due to the Global market situation and the pandemic impact the leather sector in Ethiopia and Africa at
large heavily affected. It is expected that the upcoming AALF trade fair will play its role in motivating the
sector in market expansion, facilitating inter Africa business relation .Investment Attraction, Technology
transfer and etc… To motivate the sector The government starts school shoe and bag project under the
initiation the manufacturing sector “Let Ethiopia produce “ “ Ethiopia Tamret“ as the sector dependent
on inputs such as chemical, accessories and component supplier will be expected in wide participation.
Considering these AALF2023 will Have new components fashion show will be including some Africa
countries participations, Fashion Zone(where many designers will participating by showing the Fashion
trends) Talent show (leather products creativity, any innovation creativity in the sector ) in addition to this
Ethiopia Leather journal upgraded to Africa Leather journal (sector based studies ,research and potential facts for Africa will be published inspirational descriptive motto also included .
DIRECTION COLLECTION: OUT NOW!
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