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Ghana Beauty

Most are unfazed by stretchmarks, however there is a wide part of society that loves to shame stretchmarks. In fact before coming across Heleena, we swerved a media page that posted images of stretchmarks which followed through with a heep of criticism.




Stretchmarks has forever been an enemy of the retouching culture in the world of media, and to date there is hardly any fashion shoots that will ever let it be seen on the day to day model. Kendreck Lamar raised this issue in his song ‘Be Humble’. His lines stated…

“I’m so fuckin’ sick and tired of the Photoshop
Show me somethin’ natural like afro on Richard Pryor
Show me somethin’ natural like ass with some stretch marks”

And that is just what already popular instagram personality Heleena is doing. Coincidentally they are both from the same state in America, so who knows if she was influenced by his music. Maybe, just maybe, stretch marks could possibly become and sexual desire and ladies without them might long for them and media might stop photoshopping them out. Until then enjoy Heleena serving some fabulous stretch marks.



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